Rechargeable Alkaline is the only rechargeable battery that can be used in any application that uses disposable alkaline batteries. It also offers several performance and cost saving advantages over other Rechargeable batteries. Features and benefits include:

• Rechargeable up to 500 times depending on the frequency of recharging
• They are purchased fully charged and have an industry best shelf-life of 7 years
• Like single-use alkaline batteries Rechargeable Alkaline is a much more powerful 1.5 volt battery compared to 1.2 volts for most other rechargeables
• Rechargeable Alkaline is the lowest cost Rechargeable by far
• Unlike several other Rechargeable batteries, Rechargeable Alkaline is free of toxic materials
• Rechargeable Alkaline batteries have the distinction of being the only battery in North America to be awarded the Eco Logo
• Pure Energy offers a wide range of chargers and innovative product packaging

Pure Energy also offers NiMH batteries for use in digital cameras. The Company offers both regular NiMH batteries and the new Ready-to-Use NiMH. Product features include:

• Rechargeable 500 times or more
• Designed for high-rate Digital Cameras
• They do not suffer from the "Memory Effect" and can be recharged any time
• Regular NiMH has a shelf life of 1-2 months
• Ready-to-Use NiMH has a shelf life of approximately 8 months

Beginning in August, Pure Energy will introduce nine different rechargeable nickel metal hydride (NiMH) cordless phone batteries and battery packs. Unlike the more traditional rechargeable nickel cadmium (NiCd) cordless phone batteries, the Company's NiMH products will provide longer cycle life and more talk time between charges.

The Company is also developing a line of proprietary Rechargeable Alkaline cordless phone battery packs which are expected to be available next year. Rechargeable Alkaline cordless phone batteries can be recharged 1000's of times and will have several cost and performance benefits over NiMH and NiCd including longer "reserve" talk and "standby" time. Unlike NiCd and NiMH they are also ready-to-use out of the package. The table below shows the performance of NiCd, NiMH and Rechargeable Alkaline (RA) batteries cells for a selected cordless phone model.